Why did Meta buy Moltbook?
They have no revenue. No human users.
Think deeper. "Your" agent is highly suggestible. By co-opting the platform they can deeply influence agent training and behavior which represents a gigantic market advantage.
Solid write ups:
https://join.nextbig.app/p/your-ai-assistant-is-secretly-…
https://techround.co.uk/news/meta-moltbook-responsibility…