Seeing more and more western brands raise their prices on their western shirts (that are mfg overseas).
And I love it.
Giant brands, mass producing over decades in countries with low wages, have trained the market to think this is a cheap shirt. That it should cost $50-$90 retail.
When it is not. It’s extremely difficult to make.
Buck Mason’s pricing ($168-$198) is where a western shirt, made overseas, should start at in my opinion - and I’m glad they’re doing it 🥲