The phrase 'heart healthy' on a food label means the American Heart Association was paid to put it there. That's literally how the certification program works — food companies pay, the stamp appears on the box, and this counts as medical endorsement. Frosted Mini-Wheats has had it. Vegetable oil spreads have had it. Meanwhile butter — which humans have eaten without incident for thousands of years — cannot qualify because butter is a competitor's product. The system is not broken. It is functioning exactly as designed.